USA SUP Flag Collection in On Sale

USA SUP Flag Collection in On Sale

June 20, 2019

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Stand Up Paddle Sterling Silver SUP Jewelry is here!

Stand Up Paddle Sterling Silver SUP Jewelry is here!

June 04, 2019

Our SUP Paddle jewelry is all sterling silver and come in an adjustable paddle necklace 16-18", adjustable paddle cuff bracelet and an adjustable paddle ring which can be worn on your fingers or your toes. 

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Our First Mom and Daughter SUP Adventure: Video

Our First Mom and Daughter SUP Adventure: Video

June 02, 2019

What the video! This past weekend was special as we had our first official paddle date, our first Mom and Daughter SUP Adventure and when you love something so much - of course her...and SUP then you just can't wait until you can put the two together! 

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Chattajack 2018: Race Recap with Brand Ambassador Kat

Chattajack 2018: Race Recap with Brand Ambassador Kat

November 14, 2018

Every year I always say, “That was the hardest thing I’ve ever done.” This was my third year competing in the 31 (more like 32) mile race and once again, that was the hardest thing I’ve ever done. Chattajack is an event that truly is for those who love paddling but that’s what makes it so great. Everyone is out there because they absolutely LOVE to paddle!

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Meet Sebastian (Basti) Graeber - Live Love SUP Brand Ambassador

Meet Sebastian (Basti) Graeber - Live Love SUP Brand Ambassador

November 07, 2018

Joining the #liveloevsup family from Hamburg Germany, welcome Sebastian (Basti) Graeber! We're excited to have him join us as we continue to spread the SUP stoke worldwide 

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Bruce Smith share his WHY "It's More Than Just a Board and a Paddle"

Bruce Smith share his WHY "It's More Than Just a Board and a Paddle"

October 30, 2018

After a debilitating ankle injury that would never let him run again, Bruce was at a loss. His ability to compete at an elite level in Ironnmans and ultra marathon distance races was the 'medicine' needed to battle 

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Meet Kat Pyne - Live Love SUP Brand Ambassador

Meet Kat Pyne - Live Love SUP Brand Ambassador

October 22, 2018

After an an amazing Brand Ambassador search which led to 72 entries in 22 different countries, we are excited to welcome Katherine (Kat) Pyne to the #livelovesup Family! 

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Live Love SUP'er Women - Stand Up Paddle Clinic

Live Love SUP'er Women - Stand Up Paddle Clinic

October 14, 2018

People who SUP will say they love to stand up paddle, this is obvious, but many also will say what they love most about the sport is the people. Brining people together to learn to SUP, to paddle with each other and enjoy the water is something that I love and am passionate about. 

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TJ Holman's shares his Why "It's More Than Just a Board and a Paddle"

TJ Holman's shares his Why "It's More Than Just a Board and a Paddle"

September 27, 2018

TJ Holman's SUP story is so much more than just a board and a paddle. From Springfield, Missouri, we kick off our new monthly feature sharing stories like TJ that show the power of SUP to transform lives. 

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Stand Up Paddle Event Report with BA Kat: Race the Reef 2018

Stand Up Paddle Event Report with BA Kat: Race the Reef 2018

September 15, 2018

Event update with our Brand Ambassador Kat - who wouldn't want to head to Key West for a last minute trip to the beautiful Florida Keys!?

A last minute trip to Key West is always a good idea! Signed up Thursday, packed Friday, left Saturday and raced Sunday morning.

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Up Close with Stand Up Paddlers and their WHY: It's More Than Just a Board and a Paddle

Up Close with Stand Up Paddlers and their WHY: It's More Than Just a Board and a Paddle

September 13, 2018

We're kicking off our new feature at the end of the month featuring stand up paddlers who believe strongly that "It's More than Just a Board and a Paddle"! We want to feature someone each month and share their story on how SUP has helped changed their lives. We all paddle for different reasons. Some for fitness and fun, some to travel and see beautiful places all around the world.

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7 Reasons Why Stand Up Paddleboarding is Perfect for Women of Any Age

7 Reasons Why Stand Up Paddleboarding is Perfect for Women of Any Age

August 28, 2018

Even if you explain to a first time female paddler that SUP has an easy learning curve and within 20 minutes with the right board and conditions you’ll be up and paddling no problem, most won’t believe you and will probably just laugh. Until they

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